In this inaugural episode of The Packology Series, Brandon, from PPC Packaging, teams up with AI consultant Ben Gold to explore the integration of artificial intelligence into their family-run business. The series is set to document their journey over the coming months, sharing lessons, challenges, and successes in implementing AI and automation across different systems within the company. This episode focuses on the early stages of AI adoption and the exciting potential it holds for increasing efficiency and effectiveness in operations, sales, and marketing.

In this episode, we’ll talk about:

• Introduction
• AI Deployment Phases Overview: Ben outlines the 7 phases of AI deployment that companies like PPC Packaging may go through, from being AI beginners to becoming AI proficient and emergent.
• AI Tools & Challenges: Discussion on the rapid evolution of AI tools like Claude and the future implications for PPC Packaging.
• Conference & Industry Insights: Ben shares his plans to attend the Mekon conference to stay updated on the latest trends in AI for better strategy deployment.
• Adoption Strategy & Challenges: Brandon discusses how they’ve introduced AI to the company and how employees are reacting to the changes.
• Individual Training Importance: Ben emphasizes the need for personalized, one-on-one training sessions to ensure successful AI adoption

Ben Gold is an AI strategist and consultant with over 20 years of experience in the technology sales sector. He helps organizations navigate the complex landscape of AI adoption and implementation, bridging the gap between technical concepts and business objectives. Ben's specializations include AI strategy development, change management, talent acquisition, ethical AI deployment, and AI-driven workflow optimization. Passionate about making AI accessible, Ben focuses on providing actionable steps and working hands-on with clients to implement and optimize AI strategies. He is the first video game world champion and a thought leader in the technology industry.

For more information and to explore other episodes, go to https://www.ppcpackaging.com/packology-podcast-1

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Find out more about Ben on his website and connect with him on LinkedIn and Email.

Website: bengoldai.com

LinkedIn: linkedin.com/in/bengoldsales

Email: ben@bengoldai.com

The views and opinions expressed on the “Packology” podcast are solely those of the author and guests and should not be attributed to any other individual or entity. This podcast is an independent production of Packology, and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2024.