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Episode Summary

In this episode of the Badass Women in Business podcast, we talk with Shannon Diesch, CEO and co-founder of Quarter, a pioneering platform that redefines real estate investment through equity-based co-ownership and tokenization. Shannon discusses Quarter's mission to make homeownership accessible to Millennials, Gen Z, and financially underserved communities. By allowing investments in owner-occupied real estate, Quarter provides affordable housing options and financial stability, paving the way for a fresh approach to property ownership.

Shannon shares her journey as a young entrepreneur, the challenges of leading a mission-driven company, and her strategies to balance investor interests with housing affordability. She also highlights how Quarter enables investors to engage in real estate with minimal management responsibilities, receiving returns without the upkeep concerns typical in property investments.

Show Notes

• Introduction – Meet Shannon Diesch, CEO of Quarter, and explore the platform’s goal of accessible homeownership through innovative real estate models.
• Equity-Based Co-Ownership – Shannon explains how Quarter's model supports affordable home financing, creating real estate investment opportunities for underrepresented groups.
• Personal Story and Mission – Hear Shannon’s backstory and the motivations that led her to champion housing stability and financial freedom.
• Investor Perspective – Learn how Quarter provides investors a hands-off, pooled investment option with monthly returns and property appreciation without direct property management.
• Tokenization and Technology – Insights into Quarter's use of blockchain technology to simplify real estate transactions and broaden investor accessibility.
• CEO Challenges and Growth – Shannon opens up about her experience leading a purpose-driven company, balancing investor needs with the platform’s core mission.
• Advice for Aspiring Entrepreneurs – Shannon’s advice on staying mission-focused and the importance of a strong support network when facing entrepreneurial challenges.
• How to Connect – Learn more about investing or exploring homeownership with Quarter.

Connect with Shannon and Quarter

• Website: Quarter
• LinkedIn: Quarter
• X (formerly Twitter): @LiveQuarter

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