Mackenzie is an expert in all things marketing psychology. Using her lived experience from her 4 years in business alongside her university knowledge, she combines psychology and intuition to help you sell out your offers through your content.

In this episode of the Impactful Marketing Podcast, we explore the nuanced relationship between motivation and discipline with our insightful guest, Mackenzie a business coach. We'll unpack how motivation often serves as the initial spark but wanes over time, making discipline essential for long-term success. Mackenzie shares her invaluable wisdom on how to keep your eyes on the prize by setting end goals and maintaining focus, making sure your business sails smoothly even when the winds of motivation die down.

We also discuss the power of breaking down discipline into bite-sized, manageable micro-goals to avoid feeling overwhelmed. Balancing strategy and spontaneity, Mackenzie provides actionable advice like the "one, two, three, just do it" method for those moments when your motivation flags. This episode offers practical tips for maintaining productivity without burning out. Tune in to discover how understanding your personal productivity patterns and integrating self-care can keep your entrepreneurial spirit alive and thriving.

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@mackenzie.colgan

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