• Episode 1

  • 2023/08/09
  • 再生時間: 21 分
  • ポッドキャスト

  • サマリー

  • Welcome to the first episode of Are We Brainstorming, a podcast for advertising creativity enthusiasts. We generate a spot brief using Google Bard and try and come up with a campaign idea in the next 20 minutes using the brand archetype wagon wheel here.


    You can read the brief for this episode below:


    Brand: Anokhi


    Product: New clothing line


    Target Audience:

    * Age range: 20-35

    * Buying capacity: Medium-high

    * Education: College-educated

    * Interests: Fashion, style, social media

    * Demographics: Urban, suburban

    * Location: India


    Purpose: Product launch


    USPs:

    * Trendy and stylish designs

    * High-quality fabrics

    * Affordable prices

    * Sustainable materials


    Additional Details:

    * The new clothing line from Anokhi will be launched in India in October 2023.

    * The campaign will focus on the line's trendy designs, high-quality fabrics, and affordable prices.

    * The campaign will be run across TV, digital, and social media.


    Anokhi is a popular Indian fashion brand that is known for its trendy and stylish designs. The brand's new clothing line is sure to be a hit with young Indian consumers who are looking for affordable and sustainable fashion.

    _________________


    NOTE: This podcast is just for fun and does not intend to undermine the creative communication of any brand or the marketing agencies working for them. This also does not claim to be the best process for creative brainstorming. We follow certain steps that we believe enable us to come to concepts sooner.

    続きを読む 一部表示

あらすじ・解説

Welcome to the first episode of Are We Brainstorming, a podcast for advertising creativity enthusiasts. We generate a spot brief using Google Bard and try and come up with a campaign idea in the next 20 minutes using the brand archetype wagon wheel here.


You can read the brief for this episode below:


Brand: Anokhi


Product: New clothing line


Target Audience:

* Age range: 20-35

* Buying capacity: Medium-high

* Education: College-educated

* Interests: Fashion, style, social media

* Demographics: Urban, suburban

* Location: India


Purpose: Product launch


USPs:

* Trendy and stylish designs

* High-quality fabrics

* Affordable prices

* Sustainable materials


Additional Details:

* The new clothing line from Anokhi will be launched in India in October 2023.

* The campaign will focus on the line's trendy designs, high-quality fabrics, and affordable prices.

* The campaign will be run across TV, digital, and social media.


Anokhi is a popular Indian fashion brand that is known for its trendy and stylish designs. The brand's new clothing line is sure to be a hit with young Indian consumers who are looking for affordable and sustainable fashion.

_________________


NOTE: This podcast is just for fun and does not intend to undermine the creative communication of any brand or the marketing agencies working for them. This also does not claim to be the best process for creative brainstorming. We follow certain steps that we believe enable us to come to concepts sooner.

Episode 1に寄せられたリスナーの声

カスタマーレビュー:以下のタブを選択することで、他のサイトのレビューをご覧になれます。