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Episode 10: Mavericks in Banking—A Bold Approach to Community and Brand
- 2024/11/08
- 再生時間: 16 分
- ポッドキャスト
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サマリー
あらすじ・解説
In Episode 10 of Making Waves, host Alan Gaul speaks with Alty Falvey and Mike Nettleton about the unique branding journey of Tasi Bank’s Maverick brand.
They discuss how Tasi Bank stands out in the financial industry by embracing innovative marketing campaigns, community-driven initiatives, and bold steps into areas like cannabis banking.
This episode explores how Tasi Bank balances a professional yet playful brand image across social media, maintains engagement with the community, and builds campaigns that resonate deeply with its audience.
The episode closes with insights into future trends in digital marketing, emphasizing authenticity, collaboration, and inclusivity.