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In this new season of the Day One podcast – Insights Room 101, our host Hannah Mann is joined by her new co-host Abigail Stuart, co-founder of Day-One Strategy. In Room 101, a guest describes three of their worst insight industry pet peeves and aims to lock one of them away forever in Room 101, much like the popular British TV show. Our guest on this episode is Hannah Marcus, cultural researcher and strategist. With her deep expertise in the taboo sector, Hannah provides insightful perspectives on the impacts of embarrassing and unspoken topics on individuals and society. Hannah joins us on The Day One podcast to share what things in the industry she’d like to see banished to Room 101 forever. The main pet peeves Hannah describes are: Sanitised Taboos, “Hard to Reach” demographics, the phrase “Divide and Conquer” and using social listening as a full solution. Hannah provides meaningful criticism during our conversation, and we hope you enjoy it. Listen to the full episode to find out which one got banished to Room 101 forever.