• Healthcare Power Rankings | MDP e01

  • 2025/02/12
  • 再生時間： 21 分
  • ポッドキャスト

Healthcare Power Rankings | MDP e01

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  • In this episode, we take you behind the scenes of our brand-new Healthcare Power Rankings—an initiative we’ve launched to assess and highlight private healthcare providers based on the quality of their digital presence. Join us as we discuss why we decided to rank websites rather than clinical outcomes, how we established our methodology, and what we learned while analysing hundreds of data points across various providers’ online platforms. Our Managing Director, Ollie, even shares a personal story that illustrates why getting the digital patient journey right is so important. We also cover the sorts of metrics we use, from search visibility and accessibility standards to content accuracy and user experience. Tune in for insights on what these rankings reveal about the healthcare sector, and find out how you can access the results—and perhaps benchmark your own organisation—on our website https://www.medicodigital.co.uk/
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あらすじ・解説

In this episode, we take you behind the scenes of our brand-new Healthcare Power Rankings—an initiative we’ve launched to assess and highlight private healthcare providers based on the quality of their digital presence. Join us as we discuss why we decided to rank websites rather than clinical outcomes, how we established our methodology, and what we learned while analysing hundreds of data points across various providers’ online platforms. Our Managing Director, Ollie, even shares a personal story that illustrates why getting the digital patient journey right is so important. We also cover the sorts of metrics we use, from search visibility and accessibility standards to content accuracy and user experience. Tune in for insights on what these rankings reveal about the healthcare sector, and find out how you can access the results—and perhaps benchmark your own organisation—on our website https://www.medicodigital.co.uk/
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