Effective Lead Magnets for Coaches to Attract New Clients

Summary

In this episode of the coaching clinic, John delves into the importance of lead magnets for coaches.

He covers what lead magnets are, their benefits, and examples such as quizzes, videos, white papers, and eBooks.

John also shares tips on creating valuable lead magnets that potential clients might even pay for, ensuring they can efficiently attract and retain new clients.

Additionally, the episode highlights tools like Kit (formerly ConvertKit) for CRM integration and the Scorecard app for quiz funnels.

Chapters

00:00 Welcome and Update on Angie

00:31 Introduction to Lead Magnets

01:56 Understanding Lead Magnets

03:25 Effective Lead Magnet Strategies

05:31 Protecting Your Intellectual Property

08:17 Examples of Successful Lead Magnets

13:30 Creating Your Own Lead Magnet

14:26 Conclusion and Next Steps

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