PURPLE COW WOW Guy Dr. Bob Pick - Episode 38

This episode features Dr. Bob Pick, DDS, a practicing dental specialist.

He is also best known as the "PURPLE COW WOW" guy, a professional practice management business coach focused on dentists.  Inspired by the book by Seth Godin, "Purple Cow" Dr. Bob embraced the notion to be VERY different in his business and practice. 

"Be so good, you cannot be ignored..." says Dr. Bob Pick. 

LISTEN & LEARN from this master of practice promotion and marketing. 

He explains how by simply being a "Purple Cow" in a field of cattle is your way to stand out. 

Standing out among your peers is your business challenge. 

Key factors messages:  

• Must have effective TEAM Building  events: Business Team Building Retreat
• Social Media effectiveness
• designate an effective Public Relations manager for your practice
• Keep a consistent message and keep it going
• Know your WHY  - Does your TEAM know your Mission, Vision, & Culture??

Our MISSION at PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and help motivate you, the listener to move one step closer to achieving practice mastery in a wide spectrum of health practice.

Thanks for listening. We'd love it for you to SHARE this podcast with a friend or colleague. Don't miss a single episode.  SUBSCRIBE wherever you get your podcasts. 

AND please give us a RATE & REVIEW so we know how we're doing and what you think of the show.    

We hope this and all our episodes help bring you one step closer to PRACTICE MASTERY. Thanks for listening! 

CASTING: Do you think you would make an excellent guest on the Show? Email us at: adio1@telus.net

For more details, your messages and comments, join the practice conversation at: 

Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns and is protected by Copyright 2020-22, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast. All rights reserved. 

The True Meaning of Health featuring Dr. Colin Elkin - Episode 37

For you, if you're a chiropractor, defining chiropractic for you and your practice is essential to your practice mastery.  

If you're not a chiropractor, Colin's practice advice is to be clear in your communication of WHAT you find in your patients and then define and clarify WHAT you can offer to do to help them. 

In this episode, you will learn: 

• ways to get more clarity in your practice
• defining the practice of chiropractic
• past and future reflections on the chiropractic profession
• WHY and HOW to do a Group Report of Findings
• How to choose a Practice Coach to help you grow

Our MISSION at PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and help motivate you, the listener to move one step closer to achieving practice mastery in a wide spectrum of health practice.

Thanks for listening. We'd love it for you to SHARE this podcast with a friend or colleague. Don't miss a single episode.  SUBSCRIBE wherever you get your podcasts. 

AND please give us a RATE & REVIEW so we know how we're doing and what you think of the show.    

We hope this and all our episodes help bring you one step closer to PRACTICE MASTERY. Thanks for listening! 

CASTING: Do you think you would make an excellent guest on the Show? Email us at: adio1@telus.net

For more details, your messages and comments, join the practice conversation at: 

Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns and is protected by Copyright 2020-22, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast. All rights reserved. 

"How to Achieve More Mastery"  is a podcast show that is sure to inspire you to achieving more mastery.

Do you crave more success and fulfillment in your life? This episode is just for you!

Or maybe you're just feeling a bit depressed about your past year's results.  

Or maybe you're feeling upbeat and great about your past year. 

Either way, know that you're not alone! And this podcast show is for you! 

I have heard many stories of practitioners of all professions have been challenged more than ever this year.

Maybe it's been an especially rough year for you. This episode is for you! And will sure to inspire you.

AND we know that your mindset can be ready for a successful New Year. 

With COVID challenging your practice and business, we hope you'll find this podcast episode offer you encouraging words from your show Host  and creator, Dr. Alan Chong. 

Episode  Summary:  Learn what you need to do more of... 

to  achieve more practice and practice mastery now and in 2022

1. REFLECT MORE... Know what you don't know. Learn from your past successes AND failures
2. SET CLEAR INTENTIONS... Be sure to become aware and live with clear intentions. Service to others, community, humanity
3. ACTION... Move in the direction of your Intentions, Passions and Purpose

So go ahead, Listen and Learn from industry leaders as you listen to this and other episodes of PRACTICE MASTERY podcast, "Your Call to Greatness" 

Our MISSION at PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and help motivate you, the listener to move one step closer to achieving practice mastery in a wide spectrum of health practice.

Thanks for listening. We'd love it for you to SHARE this podcast with a friend or colleague. Don't miss a single episode.  SUBSCRIBE wherever you get your podcasts. 

AND please give us a RATE & REVIEW so we know how we're doing and what you think of the show.    

We hope this and all our episodes help bring you one step closer to PRACTICE MASTERY. Thanks for listening! 

CASTING CALL: Do you think you would make an excellent guest on the Show? Email us at: adio1@telus.net

For more details, your messages and comments, join the practice conversation at: 

Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns and is protected by Copyright 2021, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast. All rights reserved. 

Episode 35, "Key Tips to Online Branding" is about good business Brand presence and Branding.  

And according to today's podcast guest, it all starts with a great well-thought-out website. 

How is your website looking? 

This show is all about what you need to do to create and capture a successful online presence so that you can grow your business. Today's guest is Barry Coziahr, a marketing, branding and PR expert for over 30 years. 

He's now the head of Stampede Branding 

Be sure to Download his FREE e-Book "13 Fixes for Chiropractic (doctors' web)Sites e-Book"

This online firm is focused on helping doctors and small businesses grow their business and online presence in an ever increasingly competitive world. 

Barry brings to you a candid perspective on what all businesses could do better for online branding. 

Get Tips on How to Improve Your: 

• Successful Branding strategies (Get his e-Book in Link below) 
• Social media; simplified approaches; personal branding 
• Step-by-step Conversion strategies 
• Using checklists and your original content
• Ideas for talks and outreach to get more New Patients

To find out more about Barry Coziahr and to contact him, go to:  https://www.stampedebranding.com/chiro

Want to help a colleague? 

Please SHARE this Podcast with a friend or colleague. 

For more details and your comments, join the conversation at: 

The Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

Our MISSION at PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and help motivate you, the listener to move one step closer to achieving practice mastery in a wide spectrum of health practice.

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns. 

Copyright 2021, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast.

 All rights reserved.

"Transitioning Out of Practice" with Dr. Brian Stenzler is all about transitioning your business and your practice... 

Change is inevitable. In this Episode 34, you'll be inspired by Brian's story of how he built several wellness-based practices. He had plans to build a chiropractic empire of hundreds of clinics. 

But, he abruptly and wisely changed his business direction. Find out how and why he came to his shifts in his business, transitioning to a proven successful model of 3 clinics. Listen to Dr. Stenzler talk about moving towards PURPOSE and not simply away from pain and towards pleasure. 

Help yourself solidify your WHY? Why? So that you can better navigate your future... 

So whether you're a busy parent and practitioner or have dreams to create a multi-clinic successful practice franchise or write a book, this is the show for you. 

So be sure to Listen and Learn from one of chiropractic's thought leaders, Dr. Brian Stenzler. 

And if you enjoy the show as much as we think you will, please give us a shout out on your Social Media. 

Thanks for sharing PRACTICE MASTERY Podcast. 

Our MISSION at PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and help motivate you, the listener to move one step closer to achieving practice mastery in a wide spectrum of health practice.

Thanks for listening. We'd love it for you to SHARE this podcast with a friend or colleague. Don't miss a single episode.  SUBSCRIBE wherever you get your podcasts. 

AND please give us a RATE & REVIEW so we know how we're doing and what you think of the show.    

We hope this and all our episodes help bring you one step closer to PRACTICE MASTERY. Thanks for listening! 

CASTING: Do you think you would make an excellent guest on the Show? 

Email us at: adio1@telus.net

For more details, your messages and comments, join the practice conversation at: 

Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns and is protected by Copyright 2021, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast. All rights reserved.

Nutrition in Practice with Carmen Dunn, a Nutrition & Lifestyle Coach. 

 This Episode 33, Carmen shares her personal story about the pros and cons of a vegetarian lifestyle and why she went back to an omnivore diet. Managing your hormones, energy, and nutritional status requires nutrient density and balance. She uses functional and nutritional testing in her practice. 

Listen up for these Topics, Tips and Highlights: 

• Learn and use the science and testing instead of nutrition dogma to prescribe
• Integrate nutrition to improve your mood, energy, healing and even sex hormone balance
• Top 3 easily doable "Energy Boosters" 
• Stress management strategies with better eating and ideal protein
• Food Sensitivities; Common Signs and Symptoms

Our MISSION at PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and help motivate you, the listener to move one step closer to achieving practice mastery in a wide spectrum of health practice.

Thanks for listening. We'd love it for you to SHARE this podcast with a friend or colleague. 

Don't miss a single episode.  SUBSCRIBE wherever you get your podcasts. 

AND please give us a RATE & REVIEW so we know how we're doing and what you think of the show.    

We hope this and all our episodes help bring you one step closer to PRACTICE MASTERY. Thanks for listening! 

CASTING: Do you think you would make an excellent guest on the Show? Email us at: adio1@telus.net

For more details, your messages and comments, join the practice conversation at: 

Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns and is protected by Copyright 2021, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast. All rights reserved.

How to Live a Rockstar Doctor Life features practicing chiropractor and practice coach Dr. Melissa Longo. 

Welcome to Episode 32 and launch of the FALL 2021 Season of PRACTICE MASTERY Podcast. 

Learn how to be more o a Rockstar in your practice and your life!!! 

ABOUT Dr. Longo: 

• 19 year successful practitioner, home-based practice in small town Cobourg Ontario, Canada
• Practice Coach and Podcast Host of "Rockstar Doctor Life"
• Health Influencer, Life Coach, and passionate about the "Good Life" and Practice-Life balance
• Single Mom and a really, really nice, and fun real person

Here's what's in this Episode:

• Be inspired by this candid interview about life and lifestyle; 
• Learn what it takes to build a successful practice, even as a single parent; 
• Why it's important learning from your mistakes and getting help and mentoring
• Just because this is a "feel good" show

So if you're new to the podcast or a first-time listener, you're in for show after show of inspiring content, great ideas, and exclusive content with amazing guests.  As your Host, Dr. Alan Chong's entertaining and engaging interview style allows you to Listen and Learn from various Industry Leaders and Influencers. 

So go ahead!  Subscribe so that you don't miss a single episode of PRACTICE MASTERY Podcast. 

And we challenge you to Share this with a friend and colleague. 

Thank you for listening. We'd love it for you to SHARE this podcast with a friend or colleague. Don't miss a show!  SUBSCRIBE wherever you get your podcasts. 

AND please give us a RATE & REVIEW so we know how we're doing and what you think of the show.  

We hope this and all our episodes help bring you one step closer to PRACTICE MASTERY. Thanks for listening! 

CASTING: Do you think you would make an excellent guest on the Show? Email us at: adio1@telus.net

For more details, your messages and comments, join the practice conversation at: 

Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

Our MISSION of PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and motivate listeners to move one step closer to achieving practice mastery in a wide spectrum of health practice.

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns and is protected content. 

 Copyright 2021, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast. All rights reserved.

Do you ever wonder what are the "Secrets to a Successful Report of Findings"?  Episode 31 is specifically for  Healthcare Practitioners seeking a better approach to your ROF.  PRACTICE MASTERY Show host, Dr. Alan Chong guides you through a step-by-step approach to your Report conversation with your patients so that you will  be able to share with confidence, the essential elements of a great ROF. 

Listen and Learn a simple routine to every ROF. It all begins with your New Patient encounter and your professional relationship with your patients all hinge on effective communication of the following key areas: 

• Developing and keeping TRUST through great RAPPORT
• Communicate clear, concise  and reasonable EXPECTATIONS
• Summarize key information pertinent to the case to build CONFIDENCE
• Share honest, accurate and timely facts leading to an ACCURATE DIAGNOSIS/ASSESSMENT
• Propose a reasonable Care Plan with reassessments, Prognosis and TREATMENT OPTIONS
• Allow the patient to decide 

Always involve the patient in the discussion, treatment and the decision-making process. 

Enjoy the show.!

Thank you for listening. 

We'd love it for you to SHARE this podcast with a friend or colleague. Don't miss a show!  SUBSCRIBE wherever you get your podcasts. 

AND please give us a RATE & REVIEW so we know who's listening.  

We hope this and all our episodes help bring you one step closer to PRACTICE MASTERY. Thanks for listening! 

CASTING: Do you think you would make an excellent guest on the Show? Email us at: adio1@telus.net

For more details, your messages and comments, join the practice conversation at: 

Official PRACTICE MASTERY Podcast Facebook Group:   https://www.facebook.com/groups/practicemasterypodcast

Our MISSION of PRACTICE MASTERY Podcast is to produce high quality legacy content to teach, inspire and motivate listeners to move one step closer to achieving practice mastery in a wide spectrum of health practice.

PRACTICE MASTERY Podcast is created and produced by Dr. Alan Chong. All content within the podcast is the exclusive intellectual property of Dr. Alan Chong, his heirs and assigns and is protected by Copyright 2021, Alan Chong, High Profits Practice and PRACTICE MASTERY Podcast. All rights reserved.