We use Substack to power the Second Nature newsletter, and on today's podcast, we are joined by our man on the inside, Austin Tedesco. In this episode, he shares insights and best practices from the world of sports content creation (and beyond).

Show Notes:

JOB OF THE WEEK: Substack Sports Manager: https://www.linkedin.com/jobs/view/4068288839/

Another classic bro-pod with Aaron and Dylan, running through a grab bag of topics from the response to our latest episode with Outside's CEO to some galaxy brain ideas that will surely impact the outdoor industry. We pulled a few more questions from the AMA list as well, not to mention a huge opportunity for someone to capture the job of the week.

Show Notes:

Second Nature Slack: https://www.launchpass.com/second-nature

Robin Thurston Podcast: https://youtu.be/B6GZn1TrrBE

The SF Peninsula: https://www.thesanfranciscopeninsula.com/

Job of The Week - Whoop: https://jobs.lever.co/whoop/55b6782a-cfc0-4543-8fbe-882880448c18

Andy Walshe (Human Performance): https://andywalshe.com/about-andy-walshe/

BPC:

Flavored KetoneIQ: http://www.ketone.com/Freetrail30

Oversubscribed (Book): https://amzn.to/4hNcjfd

Women's Premier Lacrosse League: https://www.espn.com/lacrosse/story/_/id/42364549/premier-lacrosse-launching-women-league-2025

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

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Simon Freeman from Like the Wind, one of the original (and best) running media publications joins the podcast to talk about the early days of LtW and how he balanced it with the rest of his life and responsibilities (including being CEO and exiting his other company) over the past ten years.

Show Notes:

Like the Wind: https://www.likethewindmagazine.com/

Rouleur Magazine: https://www.rouleur.cc/

The Ride Journal: http://theridejournal.com/

Freestak: https://www.freestak.com/

TRE: https://www.therunningevent.com/

LtW Substack: https://likethewindmag.substack.com/

BPC:

Simon: Freetrail (http://www.freetrail.com) and Super Rider (http://superrider.tv)

Aaron: Rapha Films "On The Up" - https://www.youtube.com/watch?v=wTEP1kfAoGc

Dylan: Vuori's latest fundraising round: https://insider.fitt.co/vuori-raises-825m-hits-5-5b-valuation/