If you're a lead gen ads manager, you're probably aware of application funnels.  If you're more ecomm, they may not be as familiar.

If you have a client application process for your own freelance business, it would probably make sense to brush up on this strategy to help you with your own pipeline.

In today's episode, Alice Bjorkstrand, Meta Ads Manager and Funnel Strategist, does a deep dive into application funnels.  Learn:

• What they are
• When to use them for your own business
• When a client is ready to use them for their business
• What makes a successful funnel
• The common pitfalls
• Lessons learned

If you're looking for a way to streamline your lead generation and automate more of the process, you'll find this episode really useful.

About our guest:

Alice Bjorkstrand is the founder of Alice Bjorkstrand Limited and is an experienced Meta Ads Manager and Funnel Strategist, supporting coaches, creatives and service providers to create automated strategies to increase their impact and revenue. 

You can find Alice at:

Instagram: https://www.instagram.com/alicebjorkstrand/ 

Website: https://alicebjorkstrand.com/

***************************************************************************
Keen to join the The Freelance Ads Club Membership? Join our waitlist here.

To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.

We have two free resources to help you in your freelance ads journey:

• The Freelance Ads Club Client Onboarding Trello - instant access here.

If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.

• The Freelance Ads Club Offers Matrix™ - get inspired here.

If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/

One of the most common reasons that freelancers drop their own marketing?

They don't know what to post!

In this week's episode, I am joined by Georgia Williams, Ray of Social, to talk about all things content and why having a clear strategy is important to never run out of ideas.

Georgia has worked in social media marketing for the last 10 years both in-house and agency side. She now owns her freelance business "Ray of Social" creating content for people who provide a service. Her aim is to inspire brands with faff free content ideas enabling them to sell their service & show up proudly as themselves. 

Contact Georgia here:

Instagram: https://www.instagram.com/rayofsocial/

TikTok: https://www.tiktok.com/@rayofsocial

Facebook: https://www.facebook.com/rayofsocial

LinkedIn: https://www.linkedin.com/in/georgiamwilliams/

Website: https://www.rayofsocial.com/

***************************************************************************
Keen to join the The Freelance Ads Club Membership? Join our waitlist here.

To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.

We have two free resources to help you in your freelance ads journey:

• The Freelance Ads Club Client Onboarding Trello - instant access here.

If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.

• The Freelance Ads Club Offers Matrix™ - get inspired here.

If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/

One of my most frequently asked questions is how to win clients from cold outreach.

It's not something I do so, I called the only person I know who has grown his agency quickly in a year by learning the skills to implement a cold outreach strategy effectively.

In this episode, Charlie explains how his dropshipping side hustle, while playing football in Australia, became his new obsession. Soon after discovering eCommerce, it became Charlie's passion and he quit football. The rest is history.

Charlie speaks about working for different agencies, then taking the leap to start his business Paradigm Media. The business has gone from strength to strength in less than a year, now standing at a team of 3 people and growing. 🙌


Linkedin: https://www.linkedin.com/in/charlie-williams-paradigm-media/
Instagram: https://www.instagram.com/charliebwilliams_/
Website: paradigmmedia.uk

***************************************************************************
Keen to join the The Freelance Ads Club Membership? Join our waitlist here.

To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.

We have two free resources to help you in your freelance ads journey:

• The Freelance Ads Club Client Onboarding Trello - instant access here.

If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.

• The Freelance Ads Club Offers Matrix™ - get inspired here.

If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/