How do companies set prices, and why do some businesses thrive while others struggle? Steve Luther and Van Hohe sit down with Scott Green, Founder & CEO of Profit Drivers, to pull back the curtain on the world of strategic pricing. With decades of experience helping major corporations like Stanley Black & Decker, BP, and IT Corporation optimize their pricing models, Scott shares his insights on what makes or breaks a company’s profitability.

✅ How pricing strategies impact businesses of all sizes—from startups to Fortune 500s ✅ The biggest mistakes companies make when setting prices ✅ Why pricing isn’t just about numbers—it’s about perception, strategy, and profitability

"Turning your business over to an algorithm to figure out pricing? That’s crazy." — Scott Green

Connect with Scott Green:

• Website: https://www.profitdrivers.com
• Email: scott.green@profitdrivers.com
• Phone: (954) 242-5608

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Connect with:

Van Hohe

• https://www.linkedin.com/in/vanhohe/
• http://www.chordrealestate.com/

Steven Luther

• https://www.linkedin.com/in/scluther
• http://www.chordrealestate.com/

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