🎙️ Episode Title:
3 Simple Principles to Guarantee Replies to Your LinkedIn Messages (Even in 2026)

📄 Episode Description:
Sending effective LinkedIn messages has never been easier… and that might surprise you.

In this episode, we break down why 2026 is actually the best time to stand out in your prospect’s inbox—and it all comes down to one simple truth: the standard of sales messages has never been lower.

With inboxes flooded by copy-paste templates, irrelevant pitches, and obvious AI-generated outreach, most messages are ignored before they’re even read. In fact, up to 90% of LinkedIn sales messages fall into the “terrible” category.

But that’s not bad news—it’s a massive opportunity.

If you’re willing to do things differently, you don’t need to send more messages… you just need to send better ones.

In this episode, you’ll learn the three core principles that dramatically increase your chances of getting replies:

1. Hyper-Personalisation
Forget basic personalisation like adding a first name. Learn how to go deeper by referencing profile activity, recent posts, and meaningful insights that prove you’ve done your homework—and instantly set yourself apart.

2. Relevancy
Stop “spray and pray” outreach. Discover how to ensure your message actually makes sense for the person you’re contacting, and why qualifying your prospects properly is the fastest way to improve results.

3. Value-First Messaging (ROI or Conversation)
Understand the two powerful approaches to outreach:

• Leading with clear outcomes and ROI for decision-makers
• Or starting natural, human conversations that build trust before pitching

We also explore why so many sales teams get this wrong—and how outdated, activity-based KPIs (like sending 100 messages a day) are driving poor behaviours and even worse results.

Key takeaway:
10 thoughtful, relevant, human messages will outperform 100 generic ones—every single time.

This episode is a must-listen for sales professionals, leaders, and anyone using LinkedIn to generate conversations, pipeline, and revenue.

Because the future of selling isn’t automation—it’s human connection done right.

🎯 What You’ll Learn:

• The biggest mistakes killing your LinkedIn response rates
• How to stand out instantly in a crowded inbox
• Why quality beats quantity in modern sales outreach
• How to turn messages into meaningful conversations (and opportunities)

Every sales manager should use LinkedIn for several reasons which Daniel shares in this episode. These include:

Leading by example, generating inbound leads, growing brand awareness, attracting new sales talent, motivating the team and so much more.

Whether you're a sales leader or a sales pro this episode is packed with tips and strategies so make sure you tune in.

Everyone is talking about the NEW LinkedIn algorithm, 360Brew and what is and isn't working, but in this episode Daniel Disney will share what is ACTUALLY happening and what is actually working right now!

The episode digs into:

- What changes have been made to the LinkedIn algorithm

- How to drive HUGE engagement in 2026

- & more

Joining Daniel today is Gil Harrel, the Co-Founder & CEO of Clearitty as they discuss the importance of finding relevant and unique insights to be successful in sales in 2025. This episode is PACKED with value for salespeople so make sure you take notes!

In this episode of The Social Selling Podcast, host Daniel Disney explores the pitfalls of letting ego take over on LinkedIn. He explains how to recognize when your success on the platform is inflating your ego, why staying humble is essential for long-term results, and how to convert LinkedIn engagement into genuine business wins.

Best Moments:
(01:18) Ego as a huge challenge in social selling on LinkedIn
(02:43) The psychological effects of social media engagement
(04:12) The importance of always looking ahead and setting new goals
(05:11) Differentiating between LinkedIn success and real-world success
(07:23) The need for constant adaptation and evolution in content creation
(08:29) Converting LinkedIn engagement into tangible business results
(10:04) The value of approaching LinkedIn with humility and a desire to help others

In this episode of The Social Selling Podcast, host Daniel Disney dives into the power of commenting on LinkedIn and how it can lead to remarkable social selling outcomes. He explains why comments matter, how they boost personal branding, and how consistent engagement can open up valuable sales opportunities.

Best Moments:
(01:05) The evolving value of commenting on LinkedIn
(03:16) The three elements visible when commenting: profile picture, name/headline, and comment
(05:15) How commenting helps build personal brand and visibility
(06:01) Using commenting as a way to find your voice on LinkedIn
(07:25) Commenting as a tool to create sales opportunities
(08:35) The importance of continuing to comment after initial contact and closing sales
(09:28) Recommendations for scheduling commenting as a daily activity
(10:20) Call to action for listeners to start commenting on LinkedIn

In this episode of The Social Selling Podcast, host Daniel Disney explores the evolving value of LinkedIn ads and whether they’re a worthy investment in 2025. He discusses how the platform has improved over the years, introduces the concept of thought leadership ads, and provides tips for effectively using sponsored content to reach your audience.

Best Moments:
(01:00) Are LinkedIn ads worth it in 2025?
(01:35) Historical perspective on LinkedIn ads from five years ago
(02:14) The current value of LinkedIn sponsored ads in 2025
(03:20) Introduction of thought leadership ads and their impact
(04:46) Where to start with LinkedIn ads and learning from experts
(06:01) The importance of experimenting with sponsored ads
(07:37) Focusing on creating engaging content for sponsored ads
(08:39) The effectiveness of influencer partnerships in sponsored content
(09:16) Final thoughts on the worth of LinkedIn sponsored ads

In this episode of The Social Selling Podcast, host Daniel Disney explores LinkedIn’s evolving shift from organic growth to a more pay-to-play model. He highlights the urgency for professionals and businesses to grow their networks and leverage organic reach before it diminishes, offering practical advice on transitioning into sponsored content and LinkedIn ads.

Best Moments:
(01:23) LinkedIn’s transition from organic growth to pay-to-play
(02:20) Comparison with other social media platforms like Facebook
(03:40) The business logic behind LinkedIn’s evolution
(04:22) Decrease in organic reach and increase in sponsored content effectiveness
(05:25) Introduction of thought leadership ads
(06:28) The importance of growing your network now
(07:13) Experimenting with and learning LinkedIn ads
(08:02) The value of building a large audience before the transition completes
(09:11) LinkedIn’s continued importance as a professional B2B network