While price and advertising are important, WOOO is the philosophy that keeps clients coming back. On this episode, Ed and Darryl explore how putting people first has a lasting impact that outshines the best formulas, proving that relationships, not just rates, win over time.

In this episode, hosts Darryl and Ed explore the tension between pursuing profit and building a life of purpose and impact. They share personal stories and insights on finding true richness, beyond just financial success. The conversation covers topics like goal-setting, balancing work and relationships, and leaving a lasting legacy. Whether you're a business owner or simply seeking more meaning in life, this episode offers a thought-provoking perspective on what it means to be "rich."

This episode features Susan Ramirez, founder of National Angels, a nonprofit transforming foster care. Susan shares her journey from a corporate career to starting National Angels, driven by a life-changing encounter that opened her eyes to the needs of foster children. She discusses the organization's innovative programs supporting foster families and empowering children. Susan's passion, strategic approach, and commitment to serving others exemplify how businesses can scale profitably by prioritizing purpose.

In this episode, we sit down with Susan Ramirez, the founder of National Angels, a nonprofit organization dedicated to transforming the foster care experience for children and families. Susan shares her inspiring journey of leaving a successful career to pursue her passion for making a difference. We explore how National Angels is building a franchise model to scale their impact and the key principles they've learned about building trust and empowering local communities. This conversation is filled with valuable insights for any business or nonprofit looking to grow their reach while staying true to their mission.

In this episode, the hosts explore the concept of playing the odds in business and life. They discuss the importance of understanding risks, probabilities, and the impact of intentional behaviors on achieving desired outcomes. The conversation covers personal and professional examples, highlighting the need to assess your "gambling problem" and create a process for success. The hosts encourage listeners to apply these principles across various aspects of their lives.

In this episode, we dive into the power of building a strong company culture and long-term vision. Our guest, David Sawyers, shares his remarkable journey at Chick-fil-A, where he learned invaluable lessons about winning over customers and colleagues alike. Discover how David's principles of 'culture is more caught than taught' and balancing short-term consequences with long-term benefits can transform businesses of all sizes. Get ready to be inspired and equipped with practical insights to scale your own enterprise profitably by serving others.

Join us as we sit down with marketing legend David Salyers, a long-time executive at Chick-fil-A. David shares his remarkable journey, from initially aiming for an early retirement to discovering the joy of a career he wouldn't want to retire from. He reveals the pivotal lessons he learned at Chick-fil-A about building a business focused on enriching others, rather than just self-enrichment. David's insights offer a fresh perspective on the power of community, culture, and finding purpose in one's work

On this episode, we explore the importance of serving others well in business and life. We discuss the foundational principle of WOOO (Winning Others Over and Over), which requires intentional effort to build trust and profitable relationships. We analyze a current headline - Amazon's return-to-office mandate - through the WOOO lens, considering the perspectives of both employers and employees. The conversation highlights the need for empathy, understanding trade-offs, and creating a culture that reinforces the behaviors you want to see. Join us as we unpack how to better WOOO your customers and employees for sustainable success.