• When the going gets tough, your marketing gets tougher: How to survive this election season

  • 2024/10/01
  • 再生時間: 30 分
  • ポッドキャスト

When the going gets tough, your marketing gets tougher: How to survive this election season

  • サマリー

  • If you've been wondering whether to pull back on ads or push forward during this hectic time of year, you're in the right place. We're breaking down the impacts of the upcoming election on TV, radio, Facebook, Google PPC, and more. Join Matthew Halliday, an experienced marketing strategist at Bateman Collective, as he shares actionable marketing strategies tailored specifically for real estate investors and professionals looking to maximize ROI in a turbulent time.

    We cover everything from reducing Facebook ad costs to using Google PPC for real estate lead generation, offering you expert advice to boost your results during this critical time. Whether you're running Facebook ads for real estate, investing in Google Ads, or exploring TV and radio advertising for your real estate business, this episode has it all.

    0:00 - Introduction and welcome
    03:30 - Overview of election season impact on marketing
    08:30 - TV and Radio Advertising Costs During Election Season
    10:05 - Facebook marketing and CPM increases
    10:40 - Direct mail effectiveness
    11:20 - How Election Season Impacts Facebook Ads for Real Estate: Rising CPMs Explained
    15:00 - Expert Tips for Diversifying Ad Channels: Facebook, Google PPC, TV, Radio
    20:00 - Google PPC in a Turbulent Market
    23:40 - Pay-per-lead strategies and challenges
    26:10 - Balancing efficiency vs. volume in marketing
    29:20 - Importance of transparent partnership with your marketing agency
    30:20 - Navigating Q4 and Election Season with Effective Real Estate Ad Strategies


    This episode is a must-listen for anyone in the real estate industry who wants to make the most out of their Q4 marketing campaigns and successfully navigate the challenges of election season advertising. Learn how to manage your real estate advertising budget, adjust your Facebook ad strategy, and stay competitive with effective Google PPC tactics.

    Don’t miss this chance to improve your real estate lead generation and take your marketing strategy to the next level!


    #realestatemarketing #Q4marketingstrategies #electionseasonadvertising #realestateleads #realestateinvesting #GooglePPCforrealestate #Facebookadsforrealestate #realestateleadgeneration #PPCcampaignsforrealestate


    Thanks for listening to Collective Clicks!

    We're always looking to improve the pod: drop us some feedback here.

    If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.


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あらすじ・解説

If you've been wondering whether to pull back on ads or push forward during this hectic time of year, you're in the right place. We're breaking down the impacts of the upcoming election on TV, radio, Facebook, Google PPC, and more. Join Matthew Halliday, an experienced marketing strategist at Bateman Collective, as he shares actionable marketing strategies tailored specifically for real estate investors and professionals looking to maximize ROI in a turbulent time.

We cover everything from reducing Facebook ad costs to using Google PPC for real estate lead generation, offering you expert advice to boost your results during this critical time. Whether you're running Facebook ads for real estate, investing in Google Ads, or exploring TV and radio advertising for your real estate business, this episode has it all.

0:00 - Introduction and welcome
03:30 - Overview of election season impact on marketing
08:30 - TV and Radio Advertising Costs During Election Season
10:05 - Facebook marketing and CPM increases
10:40 - Direct mail effectiveness
11:20 - How Election Season Impacts Facebook Ads for Real Estate: Rising CPMs Explained
15:00 - Expert Tips for Diversifying Ad Channels: Facebook, Google PPC, TV, Radio
20:00 - Google PPC in a Turbulent Market
23:40 - Pay-per-lead strategies and challenges
26:10 - Balancing efficiency vs. volume in marketing
29:20 - Importance of transparent partnership with your marketing agency
30:20 - Navigating Q4 and Election Season with Effective Real Estate Ad Strategies


This episode is a must-listen for anyone in the real estate industry who wants to make the most out of their Q4 marketing campaigns and successfully navigate the challenges of election season advertising. Learn how to manage your real estate advertising budget, adjust your Facebook ad strategy, and stay competitive with effective Google PPC tactics.

Don’t miss this chance to improve your real estate lead generation and take your marketing strategy to the next level!


#realestatemarketing #Q4marketingstrategies #electionseasonadvertising #realestateleads #realestateinvesting #GooglePPCforrealestate #Facebookadsforrealestate #realestateleadgeneration #PPCcampaignsforrealestate


Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.


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