Hey beauty biz queens! Welcome back to another episode of the Beauty Industry Leaders Podcast—and trust me, today’s topic is a MUST-LISTEN if you want to stop working harder and finally start making real money.

So, do you ever find yourself thinking, "If I could just get more clients, all my money problems would go away?" Hate to break it to you, but that’s one of the biggest traps in the beauty industry.

If more bookings were the answer, you’d already feel financially secure—but you don’t. And that’s because more clients = more expenses, more exhaustion, and more time away from the things you love.

So, what’s really causing your money struggles? And more importantly—how do you fix it?

The 5 Things Holding You Back From True Profitability

1. Your Prices Are Too Low - If you’re undercharging, getting fully booked just means more work for the same struggle. You can’t grow if you’re stuck in a cycle of low prices, high burnout, and zero profits.

Ask yourself: If you doubled your prices, would you still be fully booked? If the answer is yes, it’s time for a pricing overhaul.

2. Your Expenses Are Eating Your Profits - Rent, wages, product costs, software subscriptions—it all adds up FAST. And if your pricing doesn’t align with your true business costs, you’ll never see the profit you deserve.

3. You’re Not Maximizing Client Value - The key to sustainable income isn’t more new clients—it’s keeping your current ones coming back and spending more.

4. You’re Just Trading Time for Money - If your income only comes from services, you’re capped by how many hours you can work. Adding high-ticket services, retail, memberships, or digital products can help you make more without working more.

5. Your Money Mindset is Holding You Back - This is the BIGGEST thing stopping beauty business owners from making real money. If you’re constantly discounting, undercharging, or afraid to raise your prices—you’re self-sabotaging.

Instead of thinking, “I can’t charge that much”, start asking, “How can I position myself as a premium brand and attract higher-value clients?”

Do you want to get crystal clear on your real costs and how much you need to charge to be profitable? I’ve got you covered! Grab my FREE Business Breakeven Cost Calculator and start running your beauty biz like a true CEO.

Get it here: https://www.beautyindustryleaders.com.au/breakeven-costs-calculator

I want you to take a second and think—are you actually making what you should be in your business? Or are you just getting by, hoping that adding more clients will fix the problem?

If this episode hits home, I want to hear from you! Screenshot this episode, share it to your stories, and tag me @sammykennedy—let me know your biggest takeaway!

But more importantly, take actio

I want to empower women in the beauty industry to create an impact, build an empire, and leave their legacy!

Are you ready to become an industry powerhouse? Join the Beauty Industry Leaders Skool Community, where I'll be sharing exclusive strategies to help you elevate your business, attract high-end clients, and gain industry authority:
https://www.beautyindustryleaders.com.au/join-our-community

If you have any questions about the episode, or have a burning question you’d like me to answer on the show, or if you’d like to join our movement of ambitious beauty leaders, connect with me and the rest of our incredible community on Instagram:
https://www.instagram.com/sammykennedycoach/
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