『Zen and the Art of Real Estate Investing』のカバーアート

Zen and the Art of Real Estate Investing

Zen and the Art of Real Estate Investing

著者： Jonathan Greene
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What if you could learn from experienced real estate investors, find out what got them to where they are now, get insight into their daily habits, and take these insights to inspire your own growth? That's what each episode of Zen and the Art of Real Estate Investing brings. Hosted by Jonathan Greene, a real estate investor for more than 30 years, as well as advisor and coach, the founder of Streamlined Properties and the Team Leader of Streamlined Properties, brokered by Real, every episode is an in-depth look at the mindful approach to real estate investing. If you are looking to start from scratch, get to the next level, or just for a straightforward and honest approach to real estate investing, Zen and the Art of Real Estate Investing is the free mentorship program you can take with you anywhere.2024 マネジメント・リーダーシップ リーダーシップ 個人ファイナンス 経済学
エピソード
  • 368: Why Owning a Franchise Is the Other Path to Financial Freedom with Cliff Nonnenmacher

    368: Why Owning a Franchise Is the Other Path to Financial Freedom with Cliff Nonnenmacher
    2026/08/19

    On this episode of Zen and the Art of Real Estate Investing, Jonathan Greene sits down with Cliff Nonnenmacher, CEO and founder of Franocity, author, and franchise consultant, to explore franchising, entrepreneurship, and building businesses that can create lasting wealth. Cliff shares his unconventional path from collecting golf balls as a kid to investment banking, trading, owning multiple businesses, and eventually becoming deeply involved in franchising.

    Jonathan and Cliff dive into what makes a franchise a strong investment, why following a proven playbook can be more valuable than trying to reinvent the wheel, and how prospective franchise owners should evaluate their own skills, goals, risk tolerance, and willingness to execute. They also discuss why time freedom is often a bigger motivator than money and how entrepreneurs can build businesses with generational wealth and legacy in mind.

    The conversation also looks at the impact of AI and automation on the future of business. Cliff explains why entrepreneurs should focus on industries that are further from technological disruption, including businesses requiring hand dexterity, services for an aging population, youth enrichment, the humanization of pets, and the pursuit of health and longevity.

    Jonathan and Cliff also explore the challenges of generational succession and why so many business owners discover too late that their children have no interest in taking over the family business. They discuss the importance of exit planning, how franchise owners can grow through acquisitions, and why aging mom and pop businesses may represent significant opportunities for entrepreneurs who already have a proven system in place.

    Ultimately, this episode is about building something that gives you more than an income. Jonathan and Cliff discuss creating time freedom, following proven systems, adapting to disruption, planning for succession, and making sure the life's work you build can actually become an asset that someone else wants to buy.

    In this episode, you will hear:

    • How Cliff went from childhood entrepreneurship to franchising
    • Why time freedom is often more important than financial freedom
    • What makes someone a strong candidate for franchise ownership
    • How AI and automation could reshape traditional businesses
    • Why business owners need to plan their exit before they are ready to leave

    Follow and Review

    If you enjoy the show, please follow Zen and the Art of Real Estate Investing on Apple Podcasts and leave a rating and review. It helps other listeners discover the show and supports its continued growth.

    Supporting Resources

    Connect with Cliff:

    Website - https://franocity.com

    YouTube - https://www.youtube.com/@Franocity

    Facebook - http://www.facebook.com/franocity

    LinkedIn - www.linkedin.com/in/cliffnonnenmacher

    X - http://x.com/franocity

    Connect with Jonathan:

    Podcast - www.zenandtheartofrealestateinvesting.com

    YouTube - www.youtube.com/JonathanGreenere

    Instagram - www.instagram.com/zenrealestateinvesting

    Instagram - www.instagram.com/trustgreene

    Bigger Pockets - www.biggerpockets.com/users/TrustGreene

    Facebook - www.facebook.com/zenandtheartofrealestateinvesting

    Jonathan's Hub Site - www.trustgreene.com

    Brokerage - https://www.streamlined.properties


    This episode was produced by Outlier Audio.
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    55 分
  • 367: Why Reverse Mortgages Are the Best Kept Secret in Retirement Planning with Cheryl Scheidell

    367: Why Reverse Mortgages Are the Best Kept Secret in Retirement Planning with Cheryl Scheidell
    2026/08/12
    On this episode of Zen and the Art of Real Estate Investing, Jonathan Greene sits down with Cheryl Scheidell, a reverse mortgage specialist with Barrett Financial Group, for an in-depth conversation about one of the most misunderstood financial tools available to homeowners. Cheryl explains how reverse mortgages have evolved over the years, who they are designed to help, and why they can play an important role in retirement planning, wealth preservation, and helping seniors age in place with greater financial security. Jonathan and Cheryl break down exactly how reverse mortgages work, separating common misconceptions from reality. Cheryl explains why borrowers are no longer required to make monthly mortgage payments, how equity is accessed responsibly, and why modern safeguards, including HUD counseling, have made today's Home Equity Conversion Mortgage (HECM) program much different from the products that earned a negative reputation years ago. They also discuss how reverse mortgages can be used to purchase homes, refinance existing loans, or even preserve low-interest first mortgages through second-position products. The conversation also explores the importance of family communication around financial planning. Jonathan and Cheryl discuss why adult children should be included in these conversations, how reverse mortgages can reduce the financial burden on families caring for aging parents, and why proactive estate planning often prevents unnecessary conflict later. They also explain how reverse mortgages can help pay for home modifications, in-home care, assisted living expenses, or simply allow retirees to enjoy the wealth they have spent decades building. Ultimately, this episode highlights the value of education over assumptions. Rather than viewing reverse mortgages as a last resort, Jonathan and Cheryl encourage listeners to understand them as one potential financial planning tool that, when used appropriately, can improve cash flow, preserve retirement assets, and create greater peace of mind for both homeowners and their families. In this episode, you will hear: How reverse mortgages work and why today's programs differ from outdated perceptionsWhy reverse mortgages can improve cash flow while allowing seniors to remain in their homesHow reverse mortgages can help fund home modifications, healthcare, and retirement expensesWhy involving adult children in financial planning conversations benefits the entire familyHow Home Equity Conversion Mortgages (HECMs) include consumer protections and required counselingWhy reverse mortgages can serve as a valuable wealth preservation and retirement planning tool when used appropriately Follow and Review If you enjoy the show, please follow Zen and the Art of Real Estate Investing on Apple Podcasts and leave a rating and review. It helps other listeners discover the show and supports its continued growth. Supporting Resources Connect with Cheryl: Website - reversemortgageandbeyond.com YouTube - @reversemortgageandbeyond Facebook - https://www.facebook.com/ReverseMortgageLoanOfficer/ Instagram - reversemortgageandbeyond LinkedIn - linkedin.com/in/cherylscheidell Email - cheryls@barrettfinancial.com Cell - (480) 817-4324 Connect with Jonathan: Podcast - www.zenandtheartofrealestateinvesting.com YouTube - www.youtube.com/JonathanGreenere Instagram - www.instagram.com/zenrealestateinvesting Instagram - www.instagram.com/trustgreene Bigger Pockets - www.biggerpockets.com/users/TrustGreene Facebook - www.facebook.com/zenandtheartofrealestateinvesting Jonathan's Hub Site - www.trustgreene.com Brokerage - https://www.streamlined.properties This episode was produced by Outlier Audio.
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    50 分
  • 366: What 45 Years in Manufactured Housing Teaches You About Building Real Wealth with Nasir Ali

    366: What 45 Years in Manufactured Housing Teaches You About Building Real Wealth with Nasir Ali
    2026/08/05

    On this episode of Zen and the Art of Real Estate Investing, Jonathan Greene sits down with "Ali" Nasir Ali, founder of Rise360 Ventures and a second-generation manufactured housing community specialist. Having grown up in his family's business, Ali began collecting rent, leasing homes, and learning the industry as a teenager. Together, Jonathan and Ali discuss how entrepreneurial values, generational knowledge, and long-term thinking shaped Ali's approach to investing and why manufactured housing communities have become one of the most compelling asset classes in real estate today.

    Ali explains how manufactured housing has evolved from an often misunderstood niche into an increasingly attractive investment opportunity. He shares why today's manufactured homes are dramatically different from outdated perceptions, how communities have become a key selling point, and why affordable housing demand continues to drive long-term growth. Jonathan and Ali also discuss why renting land instead of maintaining homes creates a unique business model with fewer operational headaches than many traditional real estate investments.

    The conversation also explores creative financing, value-add investing, and the importance of solving problems rather than simply buying properties. Ali shares stories from his family's eight generations in commercial real estate, illustrating how creativity, patience, and understanding a seller's true motivations can unlock opportunities that many investors overlook. Jonathan and Ali also reflect on how growing up around entrepreneurial parents gave them an entirely different perspective on wealth, risk, and building businesses.

    Ultimately, this episode highlights why successful investors focus on fundamentals instead of trends. Whether discussing manufactured housing communities, distressed businesses, or creative deal structures, Jonathan and Ali demonstrate that long-term wealth is built through patience, relationships, and consistently finding ways to create value rather than chasing the next opportunity.

    In this episode, you will hear:

    • Why Ali believes knowledge, resilience, and family values are more valuable than inherited wealth
    • How manufactured housing communities have evolved into one of real estate's most attractive asset classes
    • Why renting land instead of maintaining homes creates a unique investment model
    • How creative financing and understanding seller motivations can unlock exceptional real estate opportunities
    • Why affordable housing continues to provide strong long-term investment potential
    • How patience, operational improvements, and problem-solving create lasting wealth in real estate investing

    Follow and Review

    If you enjoy the show, please follow Zen and the Art of Real Estate Investing on Apple Podcasts and leave a rating and review. It helps other listeners discover the show and supports its continued growth.

    Supporting Resources

    Connect with Ali:

    Website - https://rise360ventures.com/

    YouTube - https://www.youtube.com/@RISE360Ventures

    Facebook - https://www.facebook.com/Rise360Ventures

    Instagram - https://www.instagram.com/rise360ventures/

    LinkedIn - https://www.linkedin.com/company/rise360ventures/

    Connect with Jonathan:

    Podcast - www.zenandtheartofrealestateinvesting.com

    YouTube - www.youtube.com/JonathanGreenere

    Instagram - www.instagram.com/zenrealestateinvesting

    Instagram - www.instagram.com/trustgreene

    Bigger Pockets - www.biggerpockets.com/users/TrustGreene

    Facebook - www.facebook.com/zenandtheartofrealestateinvesting

    Jonathan's Hub Site - www.trustgreene.com

    Brokerage - https://www.streamlined.properties


    This episode was produced by Outlier Audio.
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    55 分
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