We continue the Mosaic of Wine series today in the company of Amelia Jukes

Amelia Jukes Origin Story - Discovering wine and a love for Australia, Hallowed Ground

Culture - Events to successfully bridge the gap to Australia

Expertise - Standing out in the crowded London event scene,

Challenge - Changing misconceptions about Australia, Undervalued Australian Fine Wines, Domestic Market vs Export?

Service - State by State Tasting 5 year perspective, Tasting Feedback and Influence

Purpose - Conversations between winemakers

Contact Details and Outro

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The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Amelia Jukes

https://www.instagram.com/ameliajukes

Next Generation Grenache tasting - 28 April 2025

https://www.eventbrite.co.uk/e/next-generation-grenache-the-new-wave-of-premium-australian-grenache-tickets-1289586340459

State By State Chardonnay - 11 Jun 2025

https://www.eventbrite.co.uk/e/state-by-state-chardonnay-a-five-year-perspective-tickets-1320852137299

Date recorded: 22 April 2025

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We continue the Mosaic of Wine series today in the company of Giles Cooke MW, Thistledown Wines

The Mosaic of Wine intro

Giles Cooke MW Origin Story - High-level overview, WSET Diploma scholarships, Influence of Spain and Australia

Culture - Past marketing messages from Australia, Dwindling routes to market, Consumer mindset

Challenge - Australia losing ground and using outdated marketed channels

Service - Thistledown story

Purpose - Storytelling and brand development across the miles

Contact Details and Outro - 28th April Next Generation Grenache Tasting, 30th April Deep Down Under

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/589

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The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Giles Cooke MW, Thistledown Wines

https://www.thistledownwines.com

Next Generation Grenache tasting: https://www.eventbrite.co.uk/e/next-generation-grenache-the-new-wave-of-premium-australian-grenache-tickets-1289586340459

Deep Down Under tasting:

https://www.eventbrite.co.uk/e/deep-down-under-2025-registration-1109137232319

Date recorded: 2 Apr 2025

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We continue the Mosaic of Wine series today in the company of Matt Deller, CEO, Wirra Wirra and Ashton Hills

Matt Deller Origin Story and Culture - Early mentors, Commercialisation focus in New Zealand, US and Australia

Expertise - Wirra Wirra deep dive, Customer segmentation and End need states, Translating the McLaren Vale story

Challenge - Connection and Communication with new drinkers

Service - Learnings from other categories, Wine club and events, Understanding your strengths, Communication channels

Purpose - Australia opportunities for media storytelling, Unpacking the diversity of Australian wine

Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/588

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

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The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Matt Deller, CEO, Wirra Wirra and Ashton Hills

https://www.wirrawirra.com

Grenache tasting: https://www.eventbrite.co.uk/e/next-generation-grenache-the-new-wave-of-premium-australian-grenache-tickets-1289586340459?aff=oddtdtcreator

Date recorded: 2 April 2025

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We continue the Mosaic of Wine series today in the company of Rachel Clawson, Barrel Room Media

(00:00:08) The Mosaic of Wine intro

(00:01:30) Rachel Clawson Origin Story - Transition from Finance to Wine Industry, Barrel Room Media,

(00:01:30) Culture and Expertise- Athletics and Fitness influence, Wine Learning Opportunities, Washington and Oregon winemaking communities, Collaboration over Competition

(00:01:30) Challenge - Career path change following athletics injuries, Rural upbringing

(00:01:30) Service - Barrel Room Media creative agency deep dive, Avatar specificity and positioning, Generations in wine, Ideal clients, Rachel vlogging and outside influences, Podcasting and audio

(00:01:30) Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/587

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

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The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Rachel Clawson, Barrel Room Media

https://www.barrelroommedia.com

Date recorded: 31 Mar 2025

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We continue the Mosaic of Wine series today in the company of Jasper Morris, Master of Wine

(00:00:08) The Mosaic of Wine intro

(00:01:30) Jasper Morris Origin Story - Reading Modern History, Starting in business with Tony Verdin, Becky Wasserman

(00:07:40) Culture - Generational and cultural changes in Burgundy, Importer appreciation for Burgundy, Lagging consumer demand

(00:15:42) Expertise - Tasting En Primeur,

(00:21:09) Challenge - Management Challenges, Sale to BBR

(00:23:27) Service - First Edition of Inside Burgundy, Win-win-win impact, Website, Scoring System and Creating Content

(00:39:30) Purpose - Motivation, Respect

(00:44:02) Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/586

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

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The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Jasper Morris, Master of Wine

https://www.insideburgundy.com

Date recorded: 26 Mar 2025

Listen and subscribe - https://www.interpretingwine.com/586

CONTACT ME:

Email: hello@interpretingwine.com

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We continue the Mosaic of Wine series today in the company of Mikk Parre, Bombay Club

(00:00:08) The Mosaic of Wine intro

(00:01:25) Mikk Parre Origin Story - First ASI bootcamp, First mentor - Jana Zaštšerinski, Best Sommelier of Europe, Middle East, Africa

(00:010:30) Culture - Estonian cultural, Baltic sommelier culture, Scandinavian influence

(00:22:55) Expertise - Self-development, Bombay Club overview, Tallinn wine culture

(00:35:12) Challenge - Sommelier Competitions deep-dive

Service - Looking ahead to the world championships

(00:45:15) Contact Details and Upcoming Events - Rhodes in August

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/585

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Mikk Parre, Bombay Club

https://www.instagram.com/mikkparre

https://www.instagram.com/bombayclubtallinn

Date recorded: 19 March 2025

Listen and subscribe - https://www.interpretingwine.com/585

CONTACT ME:

Email: hello@interpretingwine.com

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We continue the Mosaic of Wine series today in the company of Christina Pickard, Wine Enthusiast

(00:00:08) The Mosaic of Wine intro

(00:02:45) Christina Pickard Origin Story, From Acting to Day-job at Vinopolis, Terroirs and Natural wine as a path into wine, Conscious drinking vs Marketing, Moving to Perth Australia and Hudson Valley New York

(00:25:55) Culture - Changes in New York culture, Grape growing in New York State (link to article below), Complexity of Sustainability Conversation

(00:39:15) Challenge - Calling out inappropriate behaviour in wine industry

(00:48:00) Expertise and Service - The purpose of Tasting Notes, The changing influence of points

(01:03:41) Purpose - Ongoing Passion for Storytelling, Instagram Series and Potential Substack

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/584

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Christina Pickard, Wine Enthusiast

https://www.instagram.com/christinakpickard

http://www.interpretingwine.com/553

https://www.wineenthusiast.com/basics/grapes-101/new-york-state-wine-grapes/

Date recorded: 18 Mar 2025

Listen and subscribe - https://www.interpretingwine.com/584

CONTACT ME:

Email: hello@interpretingwine.com

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We continue the Mosaic of Wine series today in the company of Anne McHale, Master of Wine

(00:00:08) The Mosaic of Wine intro

(00:01:30) Anne McHale Origin Story - Early experiences in wine,

(00:08:30) Culture - Influences from first roles, Berry Brothers and Rudd

(00:24:00) Expertise - Master of Wine Programme Overview,

(00:30:30) Challenge - Different Challenges among Masters of Wine and Diploma Students

(00:34:40) Service - Transition into Consultancy, Developing Diplomatherapy, Sources of Information, Ideation and Product Creation

(00:58:15) Purpose - Student Feedback

(01:03:30) Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/583

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Anne McHale, Master of Wine

https://www.annemchale.com

Date recorded: 11 Mar 2025

Listen and subscribe - https://www.interpretingwine.com/583

CONTACT ME:

Email: hello@interpretingwine.com

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